Swot Analysis Essay Example For Students

Swot Analysis Essay A SWOT analysis determines a companys position by examining 4 factorsStrengthsWeaknessesOpportunitiesThreatsStrengths and weaknesses are said to be internal, that is, controlled by the company. Opportunities and Threats are outside the companys control and are therefore said to be external influences. StrengthsMost people are willing to try a new product. If they are impressed, they will trust the company and build a loyalty to it. It is the only product of its kind, therefore, it would have a large target audienceAs my company is new, it has no reputation. This could be seen as a weakness, but I prefer to see it as strength, because although it has no goodwill, it also has no bad will against it. Goodwill can be built over time. We will write a custom essay on Swot Analysis specifically for you for only $16.38 $13.9/page Order now My distribution costs would be kept to a minimum, as my channel would be very small. My Company Wholesalers Retailers Consumers. Decisions can be made quickly as there will be a small management team. This means increased efficiency within the firm. WeaknessesMy product is untried and untested, so I have no idea how successful my product will be or if there will be any real demand for it. I will have to employ a distributor as I am a small firm and cannot afford to supply my own distribution. This will still cost a lot of moneyI wont be able to take advantage of any economies of scale, as my company wont be big enoughI have no expert knowledge in any aspect of marketing. But to employ someone who does will cost extra moneyPeople will not want to buy a whole new clothesline just to have this invention on it. OpportunitiesThere is a gap in the market for this product. No one has invented this yet, therefore, it may have the opportunity to monopolise this segment of the market. There may be unsatisfied needs within the market. This will be identified through research. ThreatsThe use of tumble dryers will make my product redundantA competitor may come up with an idea the same or similar, which would threaten my main selling point, originality. Inflation rates, the strength of the pound and employment rates affect the publics disposable income. If this is low, my product will not sell as much as if it was high and the public had more to spend on luxury goods. Technology may advance, leaving my product out of date. This would lessen its appeal greatly, as the public usually wants the most recent technology. The weather is a factor I cant control, but yet it may determine when or if my product sells. Monitoring Environmental ForcesMy company will monitor environmental forces over the next five years using environmental scanning. This is the process of monitoring and analysing the marketing environment of a company. I must define a range of forces that require monitoring. These must be the environmental forces which the business thinks will have the most impact on its future prospects Swot Analysis Essay Example For Students Swot Analysis Essay McDonalds vs. Burger King Organizational Diagnosis by Fastalk Consultants In diagnosing the McDonalds organization, the first issue we will examine is their company goals. McDonalds has a goal of one hundred percent total customer satisfaction. However, they do realize that this goal is not always attainable. Therefore, if for any reason they do not meet that goal, they will do whatever it takes to correct their mistake. McDonalds has a second company goal that sets them apart from most of their competitors. McDonalds was founded on the principle of giving back to the community, and that remains one of their primary goals today. Through their charities, Ronald McDonalds House and Ronald McDonalds Childrens Charities, McDonalds has pumped millions of dollars back into the community over the years. McDonalds customer service policy is laid out in the McDonalds Guarantee. We will write a custom essay on Swot Analysis specifically for you for only $16.38 $13.9/page Order now The McDonalds Guarantee states, Your food will be hot. Your service will be fast and friendly. And your drive-thru orders will be double-checked right. If youre not satisfied, well make it right. Or your next meal is on us. Guaranteed. The customer service procedures of McDonalds are centered on focusing on one customer at a time. They are more concerned with the quality of the service than the speed of the service. Employees usually take only one order at a time. They then prepare that order while the customers wait. After the present customer is satisfied, they move on to the next customer. This procedure allows great accuracy and quality, but lacks speed. McDonalds climate was not very appealing. Everything appeared to be focused around the business instead of the customers. Employees were working at a rapid pace, but it seemed like they had no time for customers. They acted as if it was a burden for them to stop and answer a simple question or refill a drink. The atmosphere was also very noisy. There was constant beeping, banging, and yelling coming from the service area. They did not provide a pleasant ambiance for customers to dine in. McDonalds communication and leadership were also lacking. The only communication between employees and customers was the placement of orders. The employees provided no feedback in terms of double-checking orders or communicating any delays that might occur. Communication between employees consisted of loud yelling throughout the kitchen. In terms of leadership, we did not see a manager present during our entire visit. Diagnosing Burger King was a little more difficult because they do not provide customers with literature (pamphlets) communicating goals and policies, as McDonalds does. However, Burger Kings goals seemed quite clear. They want to individualize each customers order and provide the fastest service possible. Burger Kings policy is to give the customer many choices and to accurately and quickly provide whatever the customer chooses. This policy is reflected in their slogan, Your way, right away. Operating under this policy makes it very easy to achieve their goals. Through the many choices they provide it is easy to customize each order. Burger Kings procedures are also consistent with their goals. In order to individualize each order they provide customers with many options when ordering. Some options include fries or onion rings, cheese, bacon, mustard, ketchup, mayonnaise, lettuce, tomato, pickles, and onion. The customer can pick any combination of these options that they desire. To facilitate fast service Burger King takes customer orders on a continual basis. One employee takes the customers order, the customer then moves down the line where another employee is preparing the order. Meanwhile, the original employee is taking another customers order. Customers also get their own drinks while they are waiting for their meal. This makes service much faster in that employees do not have to prepare drinks or provide refills. The climate at Burger King was very pleasant. The employees conveyed the attitude that they were there to assist the customers in any way possible. The restaurant was very clean and there were no loud noises from the service area. They also provided relaxing music for customers to listen to while dining. Burger King possessed more than adequate communication and leadership. Employees gave the customers feedback on their orders. Each customer received a receipt, which enabled them to double-check their order. The employees also read the order back to the customer before handing them the order. In terms of leadership, there was a manager in plain sight throughout our visit. The manager showed involvement by taking orders and coaching employees. Our group compared and contrasted McDonalds and Burger King as follows: Comparison between McDonalds and Burger King Analysis: I. Organizational Goals Both McDonalds and Burger King share the same basic organizational goals of profitability, sales volume, fast and courteous service, and cleanliness. There are minor variations to these goals by both companies. II. Organizational Structure When observing McDonalds and Burger king, the organizational structures of the two restaurants were very similar. There appeared to be a crew leader who was a non-managerial employee and, there was a manager who was present behind the counter. The managers of the restaurants seemed to be in control of every aspect of the entire food service process. He had keys to the store, and registers, and also was the only one to take phone calls. One might assume that because both restaurants are chains, there is a hierarchy of command. There is perhaps a regional manager, then a district manager, all the way up to a CEO of McDonalds and Burger King. The distinction between the management and the staff was very clear and apparent by looking at their uniforms. III. Technology Both McDonalds and Burger King are on the cutting edge of technology. They both employ state of the art cash registers and both have electric timers built into their cooking machines. .u7732c10763700835a5707caf28526438 , .u7732c10763700835a5707caf28526438 .postImageUrl , .u7732c10763700835a5707caf28526438 .centered-text-area { min-height: 80px; position: relative; } .u7732c10763700835a5707caf28526438 , .u7732c10763700835a5707caf28526438:hover , .u7732c10763700835a5707caf28526438:visited , .u7732c10763700835a5707caf28526438:active { border:0!important; } .u7732c10763700835a5707caf28526438 .clearfix:after { content: ""; display: table; clear: both; } .u7732c10763700835a5707caf28526438 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u7732c10763700835a5707caf28526438:active , .u7732c10763700835a5707caf28526438:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u7732c10763700835a5707caf28526438 .centered-text-area { width: 100%; position: relative ; } .u7732c10763700835a5707caf28526438 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u7732c10763700835a5707caf28526438 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u7732c10763700835a5707caf28526438 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u7732c10763700835a5707caf28526438:hover .ctaButton { background-color: #34495E!important; } .u7732c10763700835a5707caf28526438 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u7732c10763700835a5707caf28526438 .u7732c10763700835a5707caf28526438-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u7732c10763700835a5707caf28526438:after { content: ""; display: block; clear: both; } READ: Female Self Esteem Essay Although the cooking styles vary between Burger King and McDonalds, the method of production is the same. Large batches of food are cooked at once then placed under heat lamps or put in the microwave when an order is placed. Both stores have the same drive through technology with a speaker and a well-lit menu to relay the message to the cooks. Usually whoever takes the order is also the same person to collect the money; however, a different person usually puts the order together for the customer. IV. Employee Motivation The motivation of both stores for employees to perform well is hard to ascertain from just observing, but it appears somewhat obvious. The people working in these establishments appear to have a lower social economic status, and the fact that a paycheck is coming at the end of the week may be the only motivation they have. The stores do have an employee of the month plaque on the wall, but it is doubtful that this is motivation to strive day in and day out for. There is also the fear of potentially losing their jobs if they perform sub standard. V. Communication Both stores employed a very open communication policy. Employees were talking, sometimes shouting at one another to be heard. The management was openly involved in the employees routines and the employees felt no barriers to prevent their communication with the manager. Sometimes in both stores, there would be a break down in communication somewhere along the line and that would result in extended waiting times for customers and sometimes, screwed up orders. VI. Environment The environment at McDonalds and Burger King seems to be a simple, yet unstable one. It is apparent that the majority of people who work there, are not choosing their employment as a career option. Therefore, the workforce is constantly changing and adapting to new employees and new situations. VII. Job Design The design of the job in both McDonalds and Burger King ran smoothly at times. There was autonomy between the different positions. For example, the fry person would just make fries. If he ran into a problem, he could use his knowledge of the fry machine to fix the problem without having to go to management. There was a visual barrier between the different positions, however no position seemed more glorified than another one. VIII. Leadership Style There was similar leadership style employed by the management at both stores. Task orientation was essential to meeting the goal of fast food. Each person had to be focused on the task at hand, because during certain hours of the day, both stores were very busy. There seemed to be little flexibility from management if it meant compromising their goals. IX. Policies/Procedures/Rules/Standards Standardization seemed to be the key at both stores. One can walk into any McDonalds in the country and find that a Big Mac is the same everywhere. Similarly, a Whopper will taste the same at every location. Therefore, the ingredients, and cooking methods must remain constant throughout. There can be no variation. Rules and procedures were posted on clear signs and made directly available to the employee. X. Organization Climate There seemed to be individual autonomy for the most part at both stores. However, the reward system was not easy to identify. They seemed expected to do their job consistently and accurately, perhaps in fear of punishment. They received cooperation from management as long as they were working diligently. Contrast between McDonalds and Burger King Analysis: I. Organizational Goals At first glance there are no posters on the wall that state the goals that McDonalds are trying to each. A customer can find a list of the McDonalds goals in what look to be childrens flyers round the restaurant. The flyers stated that McDonalds goal is ?100% total customer satisfaction.? Also if you werent completely happy with your meal that the restaurant would do whatever it took to make it right. This is not a very realistic goal for a fast food restaurant because with the amount of food that is served everyday there is no way that every customer will be satisfied. When I got to Burger King there were no pamphlets for the customer to read. There was nothing that let the consumer know what the company was all about. There was a large sign, which read the slogan ?Workin for You.? This was what appeared to be the organization goal and it was interesting to see that the slogan was in improper English. Although this goal is much more realistic than the McDonalds counterpart. II. Organizational Structure Although the structure of the two organizations are basically the same there were two differences that I noticed. One difference is in the specific tasks of the employees working the front. In McDonalds there is one person who takes your order and gets your food. Only one person is helped at a time because the cashier has to wait for the food and then serve you. In Burger King there are two separate stations to order and then pick up your food. At the beginning of the line the customer orders and pays in exchange for a number. Then you move down the line to where the customer picks up the food in accordance with the number. This greatly speeds up the lines and reduces the waiting time. The other difference is in the management. At both restaurants there is one manager that handles all the employees working at the time. In McDonalds the manager was no where to be found but in Burger King the manager was at the front letting himself be seen and talking with the customers. .ufdb9325e3f90554c3b199def8185c0fa , .ufdb9325e3f90554c3b199def8185c0fa .postImageUrl , .ufdb9325e3f90554c3b199def8185c0fa .centered-text-area { min-height: 80px; position: relative; } .ufdb9325e3f90554c3b199def8185c0fa , .ufdb9325e3f90554c3b199def8185c0fa:hover , .ufdb9325e3f90554c3b199def8185c0fa:visited , .ufdb9325e3f90554c3b199def8185c0fa:active { border:0!important; } .ufdb9325e3f90554c3b199def8185c0fa .clearfix:after { content: ""; display: table; clear: both; } .ufdb9325e3f90554c3b199def8185c0fa { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .ufdb9325e3f90554c3b199def8185c0fa:active , .ufdb9325e3f90554c3b199def8185c0fa:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .ufdb9325e3f90554c3b199def8185c0fa .centered-text-area { width: 100%; position: relative ; } .ufdb9325e3f90554c3b199def8185c0fa .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .ufdb9325e3f90554c3b199def8185c0fa .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .ufdb9325e3f90554c3b199def8185c0fa .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .ufdb9325e3f90554c3b199def8185c0fa:hover .ctaButton { background-color: #34495E!important; } .ufdb9325e3f90554c3b199def8185c0fa .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .ufdb9325e3f90554c3b199def8185c0fa .ufdb9325e3f90554c3b199def8185c0fa-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .ufdb9325e3f90554c3b199def8185c0fa:after { content: ""; display: block; clear: both; } READ: Self Reflection Essay He also wore a different colored uniform to signify his position in the organization. III. Technology The production level of the two restaurants is the main difference in their technology. McDonalds makes their food in mass production. The burgers are already made and waiting under a heat lamp for you when you order. They are separated into rows depending on what type of burger you order. In Burger King the burgers arent already put together. The burger is cooking in the back but the toppings arent added till the individual orders come. This gives the customer a better chance of getting a fresh meal. IV. Communication There wasnt much communication going on in McDonalds when we were there. The cashiers didnt smile and werent that polite when taking my order. The communication between the cashiers and the cooks consisted of the cashiers screaming into the kitchen. The manager wasnt around so I wasnt able to see the managers interactions with the staff. At Burger King I was welcomed by a smile. The cashiers were nice and even held a conversation with me. The manager was out in front conversing with the staff and the employees. The staff appeared to treat the manager as a friend instead of a superior. V. Environment McDonalds environment was neither customer nor employee friendly. Everything in the restaurant is colored brown which just isnt inviting to customers. The staff has pinstriped uniforms that resemble prison uniforms. The restaurant was also badly lighted which didnt help the color. In Burger King there were windows everywhere and the restaurant was extremely bright. The staff wore bright colored uniforms and there was music playing which was enjoyable for the customers as well as the staff. After our group observed the interactions between management, employees, and customers at both operations, we discovered a few areas where Burger King and McDonalds both needed improvement. To begin with, our McDonalds experience was overall enjoyable, yet a few small, but important, details should be considered. Most of the employees uniforms were worn properly and neatly, but the rest were just plain sloppy. Shirts should be tucked in and clean, and hats should be worn the way hats were meant to be worn. This would show that employees value their jobs, and take them seriously. While we were dining, we could not help but notice the loud, high pitched, constant beeping noises coming from the kitchen area. These extremely irritating noises did not stop the entire time. This prevents the guests from enjoying their meals in a soft, relaxing atmosphere. Quiet background music at McDonalds would probably help the ambiance a bit and offset some of the noises coming from the kitchen. We also noticed that even though it was not busy, there was not a manager in sight. In fact, we can not be sure that one was on duty at the time of our visit. At Burger King it was nice to see the manager working along with the employees by taking orders and preparing food. The major problem that we found with Burger King was the lack of menu consistency. The location that we visited did not offer salads, while most other Burger Kings do. We feel that if a salad is available at one location, then a customer should expect to be able to enjoy the same salad at any Burger King. It is comforting to a customer to know that the food will be the same (in preparation and availability) at whichever store he or she chooses to visit. We did enjoy how they were willing to accommodate our personalized orders, but it is not appropriate to charge for one slice of tomato or lettuce. McDonalds did advertise quite a bit of community involvement and service. At Burger King we did not see signs of any type of contribution to the community. People may think that the company is greedy and only cares about profit. A charity would show that Burger King cares about the community. In addition, both of these restaurants desperately need to incorporate the fundamentals of great service into their game plans. It would make a tremendous difference if a cashier would very simply smile and say ?thank you? after returning your change. From the expressions on the faces of some of the employees we felt as if we ruined their entire day just by walking through the door! Personality and attitude should be major considerations when hiring employees. Hire only those who will take pride in their jobs, be professional, and treat the guests very well. Our final recommendation for both operations is to adopt a ?Total Quality Management? philosophy. Food should come out with the right ingredients and at the correct temperature. It is a waste of time and money to make an order over again if it is not perfect the first time. With better training and communication there should be no reason for orders to be less than perfect. The proper attention could be directed to the next customer waiting in line. If things are done correctly the first time, it will save aggravation for the guest, who, by the way, will remember that his order came out exactly how he wanted it. Basically, just take care of the customer. Give employees the power to do whatever it takes to make them happy. Exceed their expectations and, in return, you will have a life long patron. He will be back again, and again, increasing long run profitability. This concept should be applied to McDonalds as well as Burger King, to helpattain their corporate goals. References McDonalds Corporation. (1992). We Guarantee It. Oak Brook, IL: Author. McDonalds Corporation. (1992). Good Neighbors. Oak Brook, IL: Author Marketing and Advertising

Personality Traits In Leaders Example

Personality Traits In Leaders Example Personality Traits In Leaders – Coursework Example Personality Traits in Leaders and ID Due paper Personality Traits in Leaders A leader is a person who leads and motivates his/her followers to achieve common goals (Kurtzman, 2010). This is exactly what Ellen Johnson-Sirleaf, the first female President of Liberia and the first female head of state of the continent, did to achieve her cause. All what Johnson-Sirleaf has achieved is due to her continuous struggle and motivation to do something for her country. Her development of leadership skills and struggle are based on various issues that her country was facing for a long time. These issues included poverty, violence, civil war, crimes, and a limited number of educational and job opportunities for the citizens. Johnson-Sirleaf has been a figure of hope and conviction for the whole nation since she has come into power. She has taken extraordinary steps since she came into power to bring a economic and social revolution in Liberia. She also believes that with continuous struggle and p assion a country can achieve everything to become a successful nation.I think the leadership skills of Johnson-Sirleaf are a guideline for every person to become a successful leader. She has earned the name of ‘iron lady’ due to her long-time struggle for a great cause. The personality traits that have earned Johnson-Sirleaf this name include passion, intrinsic motivation, continuous struggle, and an urge to help people and the country despite of all hardships. Johnson-Sirleaf is a leader who can inspire everyone belonging to the field of public administration. Public administrators make efforts to address public issues by overcoming the underneath challenges (Cropf, 2008). Looking at this perception, there are hardly any negative implications for public administrators that demonstrate the personality traits of Johnson-Sirleaf. However, there are a lot of positive implications of showing these traits some of which include positive public image, positive return for effor ts, and development of a strong personality.ReferencesCropf, R. (2008). American public administration: public service for the 21st century (1st ed.) New York, NY: Pearson Longman.Kurtzman, J. (2010). Fitting in: The foundation for successful leaders. Leader to Leader, 2010(58), 17-21.

Heineken Canada Research Paper Example | Topics and Well Written Essays - 1750 words

Heineken Canada - Research Paper Example Heineken has a strategically plotted acquisition policy to create commanding positions in key national markets. It tends to acquire major shares in national or local breweries that have strong national brands so as to have a good coverage of the regional or national market.Secondly, the company has a new top management structure aimed at driving and supporting growth as a global organization. It has also created a new mores stream Executive Board to connect operations, functions, and finance in a more effective way to create strengths for global functions and operating regions.Finally, Heineken believes in the delivery and concept of quality thereby creating benefit and value for Heineken as well as their reputation.Heineken mainly targets all adult consumers. However, its commercials portray its drinkers as successful, sociable, and fun revealing that it mainly targets successful middle-class men. It targets males from the ages of 22-35 particularly those who follow sports, like rug by because they completely support the Irish Rugby Heineken Cup. Nonetheless, nowadays Heineken also addresses the young in the population through differentiated mass market strategy. It also uses new packaging and a new format to attract women.The products of Heineken Canada are used across the globe. Its products are widely used and enjoyed in most cultures and countries around the world due to its strong brand recognition. It has been successfully exported and distributed to every corner of the world.

Zoloact Essay Example | Topics and Well Written Essays - 500 words

Zoloact - Essay Example The website will also comprise of images, graphics, triangulation bars, and animations of Zoloact. Additionally, the website will include a shopping cart, which will allow potential customers to order the drugs when they access our websites. Furthermore, the website will include the prescriptions necessary for the drug and the diseases that are cured by the drug. Still, Zoloact website will include a review section whereby patients who have used the drug will give a response on drug use experience. Besides, an inquiry section will be developed where patients can ask questions related to the drug. Market Research Zoloact, as a bisphosphonate drug faces various threats and competition from its competing drugs. Alendronate (Web) notes that the current market valuation of bisphosphonate drug is $ 4.6 billion. However, the market demand of the drug is expected to decrease by 5-7 % each year (Alendronate Web). This is because of the increased awareness of the need to keep healthy by eating calcium containing food components for the elderly. Zoloact, as a bisphosphonate alternative drug, will aim at providing the best medical care to such patients by ensuring that the drug prevents loss of bone mass to the elderly.

Developing Cybersecurity Law and Policy Assignment

Developing Cybersecurity Law and Policy - Assignment Example Other sections of the Register include the presidential document, reader aid and federal register xml files. These sections guide the users who are mainly federal agencies on new regulations and prerequisite information to participate in rulemaking (GPO, 2013). The Federal Register is used by the relevant agencies to call for public participation in policy creation (Mead, 2004), as the majority of civil users bring in ideas that may not be available within federal workforce. Citizens are also in a position to keep track of current updates on cyber security laws and regulations. Daily updates ensure continuous information gathering and dissemination since cyber technology is highly dynamic (Cate, 2009). Topic 2: US Cyber Command US Cyber Command is a sub-unit in the US strategic command that was created by the Office of the Secretary of Defense in 2010. It is charged with planning, integrating, coordinating, synchronizing and directing military cyber space operations and managing fede ral information networks. This was an essential step in reinforcing the Department of Defense’s capability to remain in control of its information network reducing vulnerability to cyber warfare (Kenneally, 2001). This is especially the case since intelligence information handled in the network should remain protected for national security (Kenneally, 2001). ... The president appoints a cyber security coordinator commonly referred to as the cyber czar who is a government employee. It is necessary that this position be held by the government to control biased service by private institutions that may manipulate the information systems, hence making it more vulnerable to hackers (Kenneally, 2001). Academia may have its practice based on theoretical information, thus less flexible to the dynamics involved in cyber operations. This handicaps its efficiency in service delivery. An individual who is open-minded is the most appropriate to hold this position since they have a realistic approach to cyber security management (Kenneally, 2001). Topic 3: Renewed Interest in Public-Private Partnerships Several frameworks have been put in place to improve cyber security in both the public and private sectors. Public-private partnership is essential for effective protection of U.S assets, infrastructure and economic interest from attack on cyber activities. This kind of partnership enhances information sharing, minimizing the risks of the use of cyber facilities especially in the era of increased global connectivity. Partnership enables pooling of resources required for effective workforce education and training and investment in cyber security (Guttmann et al., 2003). Both the public and private sectors should be actively involved in policy making and setting cyber law that remains ahead of possible risks and in pace with technological developments. It is of importance to create an enabling environment that respects the privacy and civil liberties of all partners involved while at the same time enhancing optimal collaboration in

Impact of Giorgio Armani on Fashion

Impact of Giorgio Armani on Fashion Introduction Giorgio Armani, the sole share holder, Chief Executive Officer, President and chief designer of Giorgio Armani SpA which is one of the most profitable fashion houses, is quite qualified for the interlocking work of design, management and marketing. Since the early eighties, he had been recognized as one of the most successful and well-selling designers in global fashion industry. Teri Agins (2000) stated that Giorgio Armani is one of the worlds best-selling designer, a creator who was equal parts steak and sizzle—fashion and marketing. In addition, once, it was published in Forbes (Richard Heller 2001) that ‘Armani is unique. Hes the only designer in the world who has been able to combine real creative genius with a tremendously astute business sense. As an icon to fashion newcomers, stars and fans, Giorgio Armani has created a super fashion empire which owns 10 lines (Armani Prive, Giorgio Armani, Armani Collezioni, Emporio Armani, AJ Armani Jeans, A/X Armani Exchange, Armani Junior, Armani Casa, Armani Cosmetic and Armani Hotel), more than three hundred stores in thirty-six countries, thirteen factories all over the world and approximately five thousand employees. He keeps perfect balance between the role of designer and director. Mr. Armani was chosen as the worlds most successful designer by Forbes in 2000 and honored with a lifetime achievement in a 2004s gala event organized by the Fashion Group International which is a global non-profit association with a membership of over 6000 professionals of achievement and influence representing all areas of the fashion, apparel, accessories, beauty, and home industries to commend his inapproachability talents and high status in fashion area. This article will be separated into three parts to wholly demonstrate Giorgio Armanis major contribution and evaluate his status and impact in the field of fashion. The Design Revolution Giorgio Armani brought Giorgio Armanis Unique Marketing Strategy Conclusion Design Revolutionary Giorgio Armani, one of the most famous fashion designers known by people of all ranks and classes in the world, is the undisputed genius of fashion. This Italian designer first made a name for himself by his menswear. Followed 1975s successful menswear fashion show, he started designing chicly womens wear in 1976. However, Armani lead the fashion trend at that time and indeed revolutionized the mens and womens dressing way, thus he was usually cited as the worlds best-recognized, most commercially successful, and personally wealthy designer. (Mary Lisa Gavenas, 2008) ‘Elegant, ‘Masculine and ‘minimal are the commonest words to describe Armanis style. All Armanis cuts are simple, clean and as straight as possible. It nullifies the conflict between dignity and sex, between dress and power. It also produces an aesthetic beauty on the level of the liberation of social minorities and sexualities; acquires public importance through diffusion and mass culture, while remaining open to the imaginary and the sensual; creates narcissistic commodities no longer determined only by functionality, but also by such models of symbolic identification as gender and status. ( Germane Celant , 2000) Iconic Design As a fashion master, Giorgio Armani has created a significant number of design classics, such as ‘Pantsuits for women, ‘Unconstructed Suit , ‘Ethnic Style and ‘Casual Luxury. But if we have to select one as his representative work, jacket, is the inevitable choice. It is generally known that Armani is dubbed as the king of jackets by mass media, not merely because he is the first person who designed the jacket in 1975, but also since he devoted to update it and make it iconic. For Giorgio Armani, one jacket was all it took to initiate his triumphant career and to change both the streetscape and the history of fashion. Certainly it was a special jacket, something new, which miraculously illustrated the needs and not merely the aesthetic of the moment. It was created to fit the restlessness and new authority of women, and to offer men the impetus to liberate themselves from the uncomfortable armor they had been using to protect their dignity and insecurities. (N atalia Aspesi, 2000) As mentioned in the Emporio Armani magazine, published in 1996, ‘when I began to design, men all dressed in the same way. American industry called the shots, with its technicians scattered all over the world†¦Ã¢â‚¬ ¦ all impeccably equal, equally impeccable. The Mao Syndrome. Everyone wore the same uniform, a bit wider here, a bit more tapered there, but the substance was always the same. You couldnt tell them apart. They had no defects. But I liked defect. I wanted to personalize the jacket, to make it more closely attuned to its wearer. How? By removing the structure. Making it into a sort of second skin. Armani is bold in making innovations and he has never stopped his step. He exerted himself to develop his design around the jacket which was the staring pointing for his career. Armani renewed and redesigned the jacket almost each season. He illustrated that his small but crucial discovery lies in having imagined garment which falls over the body in a surprisingly natur al manner. (Giorgio Armani, 1996) The appearance of jacket offered a new way of dressing for both men and women. Germane Celant (2000) pointed that his jacket was a tool of unstable identity that could adapt itself to any bodily context whatsoever, thus satisfying the emotional and psychological requirements of a femininity tending to the masculine as well as a masculinity that aspired; it situated itself in the area of androgyny. However, jacket has been created for more than twenty years, but so far it has been widely updating in fashion industry. There is no exaggeration to say that, from mass market to luxury market, the iconic design jacket existed everywhere of fashion area. Mens Wear It is widely known that Giorgio Armani began his career by freeing men from the monotonous uniform and offering them varied ways to dress. From years to years, collection to collection, he increasingly designed casual luxury, comfortable but cool menswear on the basis of clear knowing mens desire. It is commented by Farid Chenoune (1993) that Armani initially designed clothes for sexy, thickest and broad-bottomed men, thereby shifting the center of masculine anatomical interest from the back (in contrast to the earlier fashion for tight, flat pants with their ‘exposed—beam look). As mentioned before, in 1975, Giorgio Armani caused a splash in fashion industry. His shocked-world jacket was endorsed by male fans who clustered round Armanis fashion concept. Through several years exploration and innovation, Armani became one of the best-selling menswear designers in the end of 1970s, but he didnt became dizzy with the successes already won, he continued to expand his impact in fashion trend, especially in menswear. In the beginning of 1980s, with the popularization of cinema and television, the whole society has liberate its male sartorial possibilities so they may often coexist and interpenetrate (Anne Hollander, 1994). Armani successfully caught the chance and established cooperated relations with Hollywoods movie industry. Paul Schraders 1980 film American Gigolo put Armani on the publics radar again. In the movie, actor Richard Gere dressed exclusively in Armani. Teri Agins (2000) suggested that the movie was a walking Armani fashion show. Indeed, from then on, mens dressing perception was absolutely different. Maetha J. Nelson (2000) also supported that the imagination that shaped a wardrobe so supple and seductive for Richard in American Gigolo that menswear in this country was never the same again. Giorgio Armani, whose design style was looked upon as sexy, elegance and good quality, was recognized as a progenitor of the Wall Street‘Yuppie. Womens Wear ‘Giorgio Armani changed the face of womens fashion beginning in the ‘70s. Thousands of confused women placed their confidence in him, and were overnight transformed to best dressed. said by Anjelica Huston, an actress. The famous architect Gae Aulenti also declared for this view. She explained that Armani is expressing with continuity a sense elegance that derives from both the intellect and the sense. According to female celebrities appreciation to Armani, it is easy to understand and conclude the status and influence of Giorgio Armani in womens wear design. Armani had cast the same spell over a new generation of executive women who were unimpressed with the fussy, figure-molding haute couture that was coming out of Paris. Armanis soft, comfortable tailoring went over big in feminist age (Teri Agins, 2000). As Anne Hollander (1994) mentioned in Sex and Suit: the evolution of modern dress, the modernizing clothes for women had meant copying mens clothes, directly or indirectly, one way or another. Giorgio Armani may not be the first or the sole one who borrowed menswears tailor to womens wear, but he may be the one who made the greatest impact. It is also supported by Farid Chenoune (1993) that Armani dressed women in fashions directly inspired by menswear and gave professional women the same kind of subtly powerful uniform that men had. In the 1970s, since women were allowed to share the job with men and assert themselves in office, the need of suitable and graceful working-clothes was pressing. Coward (1984) indicated that womens bodies and the messages which clothes can add are the repositories of the social definitions of sexuality, and women are always the defined sex and the display of those definitions. Giorgio Armani was aware of it and went in for designing what business women want. From 1970s to current, Giorgio Armani, whose pantsuits were the pinnacle of ‘power-dressing, has demonstrated a major contribution in working womens fashion. Fashion begins and ends with the consumer (Maria Costantino, 1998). Since Armani knew clearly his customers needs and satisfied them, his label has become synonymous with the power suit. Maetha J. Nelson (2000), the managing editor of In Style Magazine, criticized Giorgio Armanis contribution in womens wear that ‘The designer who showed women they could dress for the office without looking like men. UNIQUE MARKETING STRATEGY Giorgio Armani, who built the empire by himself, is not only a great designer, but also a marketing genius with astute business sense. Armanis marketing strategies always combine with his design. Armanis huge success is attributed to his fantastic design, creative marketing strategy and distinct business form. None of them could be ignored. From 1980 onward, Armani proved his business mettle by successfully sign license, expanding into allied fields, open his own stores, maintaining tight control of his distribution, and acquiring established manufacturing facilities (Mary Lisa Gavenas, 2008). He had the initiative of his empire by the 21st century, while his peers had sold their business. Celebrity Strategy The symbiotic and tight relationship between fashion designers and celebrities, especially the Hollywoods stars, could tract back to the 1950s. As Martha Nelson, the editor of in Style, concluded that celebrities work on another level because people think of them as real people more than models. There is no doubt that celebrities are symbols of fashion trend. Personal purchase bias of mass, paying close attention to what they wear, which brand they adore, may be influenced by celebrities, such as singer, actor, sport star, artist and socialite. Celebrity strategy, which was supported to carry out by Giorgio Armani, is of prime importance in Armanis promotion plan and plays a significant part in brand growing. Teri Agins (2000) proved that Armani was the first designer to milk his celebrity connections by developing a publicity machine to get his clothes on the backs of Hollywoods most influential and most visible A-list of actors, directors, producers and agents. Such headliners became an integral component of his master marketing plan to keep his trademark in lights Since 1980s, Armani has designed for celebrities to attend Oscars or other red-carpet events. For this Italian designer, Oscar night was regarded as a key marketing chance to publicize his brand. With the huge success of his celebrity strategy, Armani is widely favored by celebrities and regarded as the sure choice. Hamish Bowles (2000) pointed that Armanis intimate involvement with present-day Hollywood seems therefore an inevitable one. Diffusion Line It is difficult to confirm that Giorgio Armani is the first designer who put forward the concept of diffusion lines, but he must be the most successful designer who created his own sub-brands and diversified new product categories, created a coherent ‘branded environment'(Mark Tungate, 2005). From haute couture to ready-to-wear, from menswear to womens wear, from evening dress to home wear, from cosmetic to hotel, Armani offers varied products and Armanis featured lifestyle to different ranks and classes. After Armanis first attempt and success in brand extension, a significant number of fashion companies followed his step, develop their own sub-brand, which extremely changes the structure of fashion industry. Giorgio Armanis empire has developed 10 lines whose objects oriented are various. Followed section will simply introduce them. Armani Prive: Haute couture line. It is only available for the top part of customer pyramid. It is regarded as the sure dressing for celebrities to attend red-carpet events Giorgio Armani:The most expensive label for ready-to-wear. It is the most favorite brand for the elites who work in the Wall Street, and the executive women who are wealthy, confident and stylish. Armani Collezioni: The high end line for ready-to-wear, but cheaper than Giorgio Armani. The line is typically aimed at an older customer who does not desire trendy design, but places emphasis on high quality more classic items ( YourNewFragrance.com, 2008). Emporio Armani:The medium line designed for ambitious youth. This line is unique because it features products that more affordable than the products featured on high end lines, but also supplies items that cost more than the ones in cheaper lines (Paulagerie, 2009). AJ Armani Jeans:The special line for denim-related garments. A/X Armani Exchange: The lower-end line. It is geared toward older teens and young adults with a contemporary fashion style (YourNewFragrance.com, 2008). Armani Junior: A line designed for children. Armani Casa: Special high-end home lines, whose products include furniture, linens, home wear and so on. Armani Cosmetic: A special collection of Armani featured cosmetics, such as skin care, perfume, and cologne. Armani Hotel: Under this label, there are luxury hotels and resorts which smoothly give publicity to Amanas lifestyle. Conclusion If we considered the couture designer as an artist (Linda Welters, 2007), Giorgio Armani has done for fashion which Picasso has done for painting (Franco Maria Ricci, 1982). Colin McDowell (1997) commented that Armani look can be worn by all age group with confidence because like Chanels fashion for women, it eschews gimmicks, ignores fashion fads and springs from a philosophy based on an understanding of mens needs and a faultless technique which brings its own logic to everything the designer creates. It is indisputable to research and analyze in two direction  created a niche for himself with his elegant designs, mostly done in a neutral palette. Although his fashion house, , was much smaller than many other fashion houses, it was one of the most profitable. Another distinctive feature of the house was that Armani headed both the creative as well as the business sides, which was not the norm in the industry.

Impact of West Nile Virus on Humans Essay -- Biology Medical Biomedica

The Impact of West Nile Virus on Humans (or Why We Should Worry) West Nile virus can infect humans, but there are more drastic ways that it affects our lives. The virus normally lives in birds and is transmitted among them and other animals by mosquitoes. There is no other definite method of transmission, and people do not have to worry about contracting the virus through contact with infected humans or animals. Hundreds of species of birds and many mammals, including several endangered species, are vulnerable to the virus. Many domestic animals are also susceptible, but the virus does not create any symptoms in most of them. There is no way of getting rid of the virus once an animal has been infected, but a vaccine for horses has recently been approved by the USDA. There are also vaccines for preventing infection in humans being worked on by several companies. West Nile virus can infect humans, but infection is not the only way that it affects our daily lives. Several other animal species can also become infected by the virus, so special care should be taken to protect our wildlife, our livestock, and even our pets. West Nile virus is transmitted from birds to other animals through a vector, one of forty-three species of mosquito. Scientists have also found West Nile virus in ticks in Africa and Asia (Lee, 2003), but there has been no evidence that the ticks can also act as a vector for the virus. People cannot catch West Nile virus from any other animals, so becoming ill from the virus should not be the main concern of humans regarding the virus. However, if a human does become infected with West Nile virus, it is unlikely that it will produce any symptoms. Usually, only people over the age of 50 or very young children are... ...ional Wildlife Health Center Web site: http://www.nwhc.usgs.gov/research/west_nile/wnvaffected.html Center for Disease Control and Prevention. (2004, August). West Nile Virus: What You Need to Know. Retrieved August 2, 2005, from CDC: West Nile Virus Web site: http://www.cdc.gov/ncidod/dvbid/westnile/wnv_factsheet.htm Lee, M. C. (2003) West Nile Virus: Overview and Abstracts. New York: Nova Science Publishers, Inc. National Institute of Allergy and Infectious Diseases. (2005, April). NIAID Research on West Nile Virus. Retrieved August 2, 2005, from U.S. Department of Health and Human Services Web site: http://www.niaid.nih.gov/factsheets/westnile.htm Protecting Horses from West Nile Virus, Breakthrough Technology. (2005, July 24). Retrieved July 28, 2005, from http://www.medicalnewstoday.com/ WNV’s Impact on Humans 5 medicalnews.php?newsid=27975&nfid=rssfeeds

Dawnette’s Havard-Hosted Implicit Association Test

My test result from the Skin-Tone Test is that I have a preference for Light Skinned people rather than Dark Skin. This proved to be somewhat correct. When I was younger all I wanted was a light-skinned boyfriend. I did have many light-skinned guys that would be very bold in wanting to get to know me in my past and even in my present. I do feel that the results were somewhat valid. The reason that I say somewhat valid is because I do not mind what color the person is on the outside. I get along with all race, creed, and color of people. It did make me think back to when I see a guy, who I usually go â€Å"Oooh-wee† over. Most of the time, the guy is usually lighter than I am. I guess I was stuck on the skin tone for so long that it is still very much a part of me. When I think about is it seems that it is just nature, because I do see many darker skinned individuals gravitating towards lighter-skinned people. I often wonder is that an instinct in us or solely a personal preference? My opinion is that it is difficult to accurately measure prejudice. Most people will not admit on a test or even in person that they think negatively of them due to their skin color. That fact alone makes it very difficult to measure prejudices amongst people. There are two major ways to categorize the measurements which sociologists calculate prejudice. One is through stratification by class and gender. The other is through several theoretical perspectives, such as: * Functional perspectives * Conflict perspectives * Labeling theory approaches The functional perspective looks at things like dysfunction. The conflict perspective deals with things like blaming the victim. The labeling theory approaches utilizes things like the self-fulfilling prophecy.

iPad 2.0 could herald the paperless office (at last) - Emphasis

iPad 2.0 could herald the paperless office (at last) iPad 2.0 could herald the paperless office (at last) Printer manufacturers must be getting a bit twitchy about the iPad. Or if theyre not, they should be because it could well make a serious dent in their profits, writes Rob Ashton. Generally, Im in the pro camp when it comes to technology. Ive bought a fair few examples over the years. And although I discarded some once the novelty wore off, others became an integral part of my life. The iPhone could have been invented just for me. I realise that not everyones like this. And even I admit that modern technology is often no substitute for more traditional devices. But in business, technology tends to be adopted wholesale when theres a sound financial reason for doing so. And thats why I think we might see a dramatic reduction not just in paper usage but in printer-toner sales in the next few years. It wasnt so long ago that we used to send documents to each other in the internal mail. Now were much more likely to email them. Yet most people still tend to print them out to read them. Despite the cost and the terrible waste of paper, we still like flipping through the real thing. But the business world may not be far behind the newspaper industry in seeking to cut the use of paper. This is because there are huge potential cost savings to be made if technologists could produce a way of reading onscreen that more people would accept. Influential technology blog Silicon Alley claimed last year that printing the New York Times costs twice as much as sending every subscriber an Amazon Kindle e-book reader on which to read the electronic version. Now universities in the US are experimenting with delivering textbooks this way. Just before the iPads launch, the technology was already there for acceptable forms of electronic reading. The worlds biggest technology show in Las Vegas earlier this year was awash with electronic alternatives to paper. Electronic paper or e-paper, as its inevitably being dubbed, helps overcome objections from people who prefer the look and feel of real paper rather than a chunky electronic device. And documents displayed in this way should be much easier to proofread. But problems with lighting mean that, at present, electronic paper can display only black and white images, as can e-book readers such as the Kindle. Such technology relies on electronically magnetised ink, which also needs good lighting conditions to be readable. The iPads colour screen and LED back-lighting get round these problems. And while some have commented that these cause eyestrain, ophthalmologists have disputed this. Whats more, the iPad electronically reproduces the action of flipping through a document, bringing the experience a step closer to the real thing but without the waste of printing. If the iPhone is anything to go by, it will probably be the second-generation iPads that truly find popular appeal, once Apple have ironed out any post-launch teething problems. But whether e-ink, iPad or iPad 2.0 wins the day, the paperless office may at last be just around the corner. iPad 2.0 could herald the paperless office (at last) iPad 2.0 could herald the paperless office (at last) Printer manufacturers must be getting a bit twitchy about the iPad. Or if theyre not, they should be because it could well make a serious dent in their profits, writes Rob Ashton. Generally, Im in the pro camp when it comes to technology. Ive bought a fair few examples over the years. And although I discarded some once the novelty wore off, others became an integral part of my life. The iPhone could have been invented just for me. I realise that not everyones like this. And even I admit that modern technology is often no substitute for more traditional devices. But in business, technology tends to be adopted wholesale when theres a sound financial reason for doing so. And thats why I think we might see a dramatic reduction not just in paper usage but in printer-toner sales in the next few years. It wasnt so long ago that we used to send documents to each other in the internal mail. Now were much more likely to email them. Yet most people still tend to print them out to read them. Despite the cost and the terrible waste of paper, we still like flipping through the real thing. But the business world may not be far behind the newspaper industry in seeking to cut the use of paper. This is because there are huge potential cost savings to be made if technologists could produce a way of reading onscreen that more people would accept. Influential technology blog Silicon Alley claimed last year that printing the New York Times costs twice as much as sending every subscriber an Amazon Kindle e-book reader on which to read the electronic version. Now universities in the US are experimenting with delivering textbooks this way. Just before the iPads launch, the technology was already there for acceptable forms of electronic reading. The worlds biggest technology show in Las Vegas earlier this year was awash with electronic alternatives to paper. Electronic paper or e-paper, as its inevitably being dubbed, helps overcome objections from people who prefer the look and feel of real paper rather than a chunky electronic device. And documents displayed in this way should be much easier to proofread. But problems with lighting mean that, at present, electronic paper can display only black and white images, as can e-book readers such as the Kindle. Such technology relies on electronically magnetised ink, which also needs good lighting conditions to be readable. The iPads colour screen and LED back-lighting get round these problems. And while some have commented that these cause eyestrain, ophthalmologists have disputed this. Whats more, the iPad electronically reproduces the action of flipping through a document, bringing the experience a step closer to the real thing but without the waste of printing. If the iPhone is anything to go by, it will probably be the second-generation iPads that truly find popular appeal, once Apple have ironed out any post-launch teething problems. But whether e-ink, iPad or iPad 2.0 wins the day, the paperless office may at last be just around the corner.

Kisses From Katie Essays

Kisses From Katie Essays Kisses From Katie Paper Kisses From Katie Paper Kisses From Katie by: Katie Davis Author, Katie Davis, started her missionary and writing career at the astonishing age of 18. Katie was no ordinary teen-aged high school graduate, she graduated as class president with other accomplishments throughout her high school years such as Homecoming Queen. She could have carved out a career and established a solid social-life, until God radically stepped in. l have absolutely no desire to write a book about myself. This is a book about a Christ who is alive today and not only knows but cares about the hairs on my head. Im writing this book to emind you of this living, loving Christ and what it means to serve Him And if He can use me, He can use you. , said Katie when an anonymous blogger inquired about her reasoning on composing Kisses From Katie. In this quote, Katie talks about God using her to serve Himself and others and that is exactly what she does. In December of 2006, Katie travels to Uganda for the first time. The love and compassion she felt for this impoverished African-American society was instantaneous. After her mission trip in the winter of 2006, Katie could not wait any longer as she had become more and more anxious to be back where she proclaimed Home. Following her first trip to Uganda, Katie returned as a Kindergarten teacher where she taught classrooms full of poverty-stricken kids. After observing these innocent childrens daily lives, she soon realized that something needed to change for them; God laid it on Katies heart to start a child sponsorship program. Later that year, she established a non-profit organization called Amazima Ministries International. The native Luganda word Amazima means truth, a word Katie took from her favorite Bible verse John 8:32 And you will know the truth, and the truth will set you free. Not only did Katie ecome a founder of her own organization in 2008, she also became a mother of 3 which later became a prodigious number of 13. Adoption is a beautiful picture of redemption. It is the Gospel in my living room. ( a quote from Kisses From Katie on adoption). This book doesnt portray Katies life as perfect, or herself as perfect for that matter, she is also transparent about her own struggles, The first month, I loved living there; you have all this love from these children, the next month, I feel that Im tired of washing my hair in a bucket. Spiritually, I had to rely so much on God as He stripped away all things I was dependent on. (-Katie Davis). Ultimately this book, as previously stated, was to remind the privileged of a living and loving God. Personally, Katie achieved this greatly. After reading this very inspirational and respected book, I decided to further my walk with God by applying for an internship in Nicaragua with my best friend Abbey, who is a summer missionary. One of my favorite quotes from Kisses From Katie is on page 119 where Katie says, l dont always know where this life is going. I cannot see the end of the road, but here is the great part: Courage is not about knowing the path. It is about taking the first step. It is about Peter getting ut of the boat, stepping out onto the water with complete faith that Jesus will not let him drown. That is why this book was so inspirational to me, it showed me to get out chances. Like always, theres a great ending to the book Kisses From Katie. Katie decides to officially make Uganda her home even though her parents did not want her to do this, yet still fully support her. She organized and continues to organize numerous charities for the people in Uganda. The heart of young mother and permanent missionary, Katie J. Davis is truly inspiring. This book has influenced my life and the life of many others.

To what extent does restructuring transform corporate market and Essay

To what extent does restructuring transform corporate market and financial performance Discuss using an extended example - Essay Example It plays a vital role in decreasing the stress between debt holders and equity holders due to which they can come up with instant solutions of different problems. And on the other hand it also reduces financial crisis and losses. Financial performance and corporate markets have been transformed through restructuring to some extent, but the degree of transformation is the main question. This question is answered in the following example of a worldwide food processing company â€Å"THE HEINZ COMPANY†. According to Gordon Donaldson, â€Å"We have become so familiar with the phrase financial restructuring in the past decade that we often fail to ask why financial structure became such a battleground for contending agents of change.† (Donaldson 1994, 6) â€Å"H.J Heinz Company† was originated in Sharpsburg, Pennsylvania in 1869. The company was founded by German Henry John Heinz. At that time Heinz was only 25 years old and initially he used to distribute condiments to limited grocers by Horse-drawn wagon. Initially the company’s original name was â€Å"Anchor Pickle and Vinegar Works†. The first product line of the company had only horseradish but later tomato ketchup and pickles were also introduced. In 1874 L.C Noble became the partner of Heinz Company. After their partnership the company’s name changed from â€Å"Anchor Pickle and Vinegar Works† to â€Å"Heinz, Noble & Company† and they moved to a larger headquarter located near Pittsburgh. Their assets increased to 30 acres of Horseradish, 24 horses, 12 wagons, 100 acres of garden and a vinegar factory in St. Louis. In 1875, banking panic and economic chaos forced Heinz into bankruptcy and their business failed. But soon after in 1876, Heinz restructured its company with an aim to repay all his creditors and introduced a new product in its product line â€Å"Tomato Ketchup†. Heinz formed a partnership with its cousin Frederick and brother John. In 1877, their product line further extended

Knowledge, Skills, and Abilities (KSA's) statements for employment Essay

Knowledge, Skills, and Abilities (KSA's) statements for employment - Essay Example nd shortfalls and finding alternate support method to enhance the transit of logistical requirements of the operation to ensure that its logistical requirements are met and present when they need it. The Joint Chief of Staff serves as military adviser to the President, SecDef, and the National Security Council (NSC). Its operational planning process involves the preparation of Joint Strategic Capabilities Plan (JSCP) which requires the approval of the Chairman of the JCS. The JSCP contains guidance to combatant commanders and the Service Chiefs for the accomplishment of military tasks. The Combatant Commander’s OPLANs, including the TPFDDs, are also forwarded to the office of JCS for review and approval. The Chairman of the Joint Chief of Staff (CJCS) forwards communication and direction from the President and SecDef to the combatant commanders regarding current operations and plans by issuing warning, planning, alert, prepare to deploy, deployment, and execute orders. Training begins with the identification of the gap between the desired performance and the actual performance and the training itself is the process of filling that performance gap. Training is also essential to accomplishing Air Force’s wartime mission and being such, courses and training should be made available to provide individuals basic operational and wartime planning instruction. Such training module should also be perpetually evaluated for relevance, efficacy, timeliness and result. Perpetual evaluation is necessary to keep training abreast with the need of the time that would keep the Air Force achieve its operational and wartime objectives. Streams of data must be filtered according to relevance and timeliness to make it useful to practical operation. Information received should be analyzed and sorted retaining only the essentials while considering the propriety of such data. Practicability of data also includes consideration of sensitive data. In planning for a training